Kudos diapers inject vitality into the market
In recent years, some start-up brands in the global market that focus on sustainability, higher performance, and better cost-effectiveness have entered the market for absorbent hygiene products, injecting new vitality into the market. These brands have brought new changes to products such as baby diapers, women's care products, wet wipes, and adult incontinence products, and have also posed challenges to traditional large hygiene product enterprises, inspiring traditional well-known brands to continue developing new products and expanding new marketing methods.
Kudos diapers, the winner of the Hygienix 2021 Innovation Award features a 100% breathable cotton surface and an exclusive patented absorption layer made from plant-based materials (including wood pulp). Its founder Amrita Saigal graduated from Massachusetts Institute of Technology and worked at Procter&Gamble. According to him, the development of the Kudos diaper system took two years.
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